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dan margulis // creative leader

  • latest work
  • VAULT
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68% of Gen Z have had travel plans killed in a group chat. The Marriott Bonvoy Bold card, designed to help Gen Z travel more, thinks that’s criminal.

To help, we launched Bold Chat Court, where guilty threads are judged and travel justice is served.

With the Honorable Halle Bailey behind the bench, we gave people a forum to call out the flakes, stallers, and ghosts of their group chats. Verdicts were rendered and lost-vacay victims were rewarded a share of 5 million Bonvoy points in travel restitution.

Media coverage included:

"Halle Bailey teamed up with the Marriott Bonvoy Bold Credit Card from Chase to launch the Bold Chat Court.” - People

“Halle Bailey Says Traveling With Son Halo Is a 'Beautiful Experience'“ - OK! Magazine