We all have skeletons. And ghosts of campaigns past.

Here are a few that hover over the tattered portfolio case in my attic. 

And one that still haunts the Advertising Hall of Fame. 

SNL continues to fan-fictioned him. Jim name dropped him on The Office. Family Guy blamed him for Peter's death. Robot Chicken claymated him. And when Lorne Michaels told Amy Poehler "You can do the guy from Six Flags” she said, quote, "Fuck yeah."

Mr. Six broke the internet before there was an internet.

I helped create the campaign and pitch/win the biz. I was also ACD/writer on the work until the day Dan Snyder bought Six Flags, fired us, and very publicly killed off the character.  

Within months, due to public outcry, Mr. Six was back. Vox populi.

Once Upon A Time, there was a place called Blockbuster...

Blockbuster was once the second most recognized brand in the world. And during that glorious yesteryear, I was their global creative director.

Among other things, I was responsible for the 'Ray and Carl' campaign. I wrote the spots, oversaw the animation and directed the VO talent, which included a who’s who of Hollywood B-listers, including Alec Baldwin, Albert Brooks, James Woods, Jim Belushi, Carnie Wilson, and Bobcat Goldthwait. At the time, it was the biggest commercial production in the world.

"Mouse Click" was Super Bowl XLIII's number one-rated spot, the campaign won lots of Gold Clios and the plush toys still fetch $29.97 on eBay, even in 'fair' condition.

And no, I wasn’t responsible for the fall of Blockbuster. Blame Netflix.

The Serta Sheep adorn the walls of the Advertising Hall of Fame. Millions own the plushy versions. I wrote for the campaign. And occasionally provided VO ("and my neck hurts!"). The flock continues to define the Serta brand.

Wireless printers.  Because... grandma.

This is a wayback spot, but still makes me giggle.